George Lois, Esquire’s art director from 1962 to 1972, took a no holds barred approach to design, producing some of the most iconic covers in the history of magazines. Lois takes the same approach to interviews, telling AdAge media reporter Nat Ives how he was “embarrassed” by Esquire’s battery-powered e-ink cover, a “silly gimmick” that “cost a quarter of a million dollars, I’m told.” (Esquire’s issue touted the cover line, “The 21st Century Begins Now” with, as Lois described, “Mickey Mouse lights clicking on and off.”)Since April, the MOMA has been hosting a collection of Lois’ Esquire cover designs. During this interview, Lois said: “great covers need to have a great idea behind them.” Of Esquire’s cover, he said: “That wasn’t great; it was ridiculous.” “When will they learn?” Lois said of Esquire. “Oh lord, how long will it take for them to learn.”
The Magazine Publishers of America announced today that the U.S. State Department has enlisted the magazine industry to help decorate 17 rooms for the holiday season at the U.S. State Department buildings in Washington, D.C. An early gift for the remaining shelter titles, the “Magazine Holiday Design Showcase” is planned as an annual event and “part of an ongoing campaign to highlight the furnishingsand art in both the Blair House and the State Department,” according to the release. Of course, shelter titles are no strangers to designing show rooms. Over the past few years, publishers like Hachette and Hearst, among others, have launched initiatives pairing their shelter titles with various kinds of room design.As part of the showcase, each magazine will be assigned one or more historic State Department rooms [pictured]—Diplomatic Reception rooms in the Harry S. Truman building or receiving rooms in the Blair House, the President’s guest house for foreign dignitaries—and are scheduled to unveil the final designs on December 7.Among the 17 rooms undergoing a mass magazine makeover, The Blair House Back Room will bedecorated by Better Homes and Gardens with a nine-foot Christmas tree covered in coral-colored ornaments, while Mother Earth News and Natural Home will execute a non-traditional Adams Room design at the State Department with growers from across the country providing rare varieties of heirloom grains, apples and other foods.The magazines are funding the makeovers themselves. Polskin told FOLIO: that each magazine would determine its budget for this project and only put in “what they feel comfortable spending.” Participating titles, including Better Homes and Gardens, Martha Stewart Living, Mother Earth News, Natural Home, This Old House and Traditional Home, are racing against the clock to complete these rooms from start to finish in only a few weeks. “This [the partnership] hit our radar screens earlier this month [November], so it’s been a rush,” MPA senior vice president of communications & events Howard Polskin told FOLIO:.
Facebook MTV Will Bring Back “TRL” total-request-live-mtv-reboots-classic Email Twitter “Total Request Live”: MTV Reboots A Classic News MTV turnaround slates classic “TRL” to return in October with multiple co-hostsPhilip MerrillGRAMMYs Jul 31, 2017 – 1:53 pm GRAMMY.com”TRL,” aka “Total Request Live,” was cancelled in 2008 but MTV recently told The New York Times that the fan-favorite show will return this October.The original show featured a countdown of popular music videos while a live studio audience looked on in hopes of a celebrity guest dropping by, all hosted by personality Carson Daly. The show was pivotal in launching the careers of teen pop sensations in the late ’90s and early ’00s, including Britney Spears, Christina Aguilera and Jessica Simpson, while N’Sync and Backstreet Boys reached their commercial height after appearing on the hit series.The new version of “TRL” will initially air for a one-hour timeslot, with the option to expand to two or three hours in the future. It will be helmed by five co-hosts, including comedian/rapper DC Young Fly and radio personality Erik Zachary.”TRL” caters to MTV’s core audience of 18- to 34-year-olds, the voices of whom MTV President Chris McCarthy wants to highlight as MTV works to reinvent itself and get back to its roots.”MTV at its best — whether it’s news, whether it’s a show, whether it’s a docu-series — is about amplifying young people’s voices,” McCarthy said. “We put young people on the screen, and we let the world hear their voices.”Bringing back “TRL” is just one way McCarthy plans to do this. “When you talk to artists and they say to you, unaware of what we’re doing, can you bring back ‘TRL’? We’d be crazy not to reinvent that.”So what’s next, by request?A new iconic studio to house “TRL” is under construction, and McCarthy’s plans to feature “young people’s voices” in his new slate of programming show promise across the network’s schedule.Get ready for New York with the 60th GRAMMY Awards on Jan. 28
WATERVILLE, ME — Jason T. Dunn of Wilmington was recently named to the highly selective Dean’s List at Colby College in Waterville, Maine, for outstanding academic achievement during the spring semester of the 2018-19 academic year.Dunn is one of 443 Colby students-or 23 percent of the qualified student body-to have earned a spot on the Dean’s List last semester.Dunn, a member of the Class of 2021, attended Wilmington High School and is the son of Dawn Dunn and Thomas Dunn of Wilmington. Dunn earned a semester grade point average of 3.78 or higher this spring to be included on Colby’s Dean’s List.About Colby CollegeFounded in 1813, Colby is one of America’s most selective colleges. Serving only undergraduates, Colby offers a rigorous academic program rooted in deep exploration of ideas and close interaction with world-class faculty scholars. Students pursue intellectual passions, choosing among 58 majors or developing their own. Colby’s innovative and ambitious campaign, Dare Northward, will support deeper connections between the College and the world and a fully inclusive experience for all Colby students. Colby is home to a community of 2,000 dedicated and diverse students from more than 65 countries. Its Waterville, Maine, location provides unique access to world-class research institutions and civic engagement experiences.(NOTE: The above announcement is from Colby College via Merit.)Like Wilmington Apple on Facebook. Follow Wilmington Apple on Twitter. Follow Wilmington Apple on Instagram. Subscribe to Wilmington Apple’s daily email newsletter HERE. Got a comment, question, photo, press release, or news tip? Email firstname.lastname@example.org.Share this:TwitterFacebookLike this:Like Loading… RelatedSTUDENT SPOTLIGHT: Wilmington’s Jason Dunn Named To Dean’s List At Colby CollegeIn “Education”STUDENT SPOTLIGHT: Wilmington’s Jason Dunn Named To Colby College’s Dean’s ListIn “Education”Wilmington’s Esdale Named To Dean’s List At Colby CollegeIn “Education”
An Afghan man walks along a path under snow-laden trees in Kabul on 5 February, 2017. Photo: AFPMore than a 100 people have been killed in a series of avalanches triggered by days of heavy snowfall around Afghanistan, including 50 in one village, officials said Sunday, warning the death toll could rise still further.The avalanches struck after three days of heavy snow, which has destroyed scores of homes and blocked roads mainly in central and northeastern provinces, making it difficult for rescue workers to reach the stricken villages.The bulk of the deaths however occurred in remote Nuristan province, where at least 50 people were killed in a single village, Mohammad Omar Mohammadi a spokesman for the ministry of natural disaster told AFP.“Avalanches have buried two entire villages in Bargmatal district, 50 bodies were recovered from one village while rescuers are trying to reach the other village,” said the spokesman.Elsewhere 54 people were killed in northern and central Afghan provinces, where officials said massive avalanches destroyed 168 houses and killed hundreds of cattle.Bad weather and deep snow had hampered efforts of rescue workers to reach the isolated villages, raising fears the toll could rise sharply, according to officials.In Badakhshan province also in the northeast of the country, at least 18 people, including three women and two children, were killed when avalanches struck their houses overnight, said provincial spokesman Naweed Frotan.“Several dozens are still trapped, we are trying to rescue them,” he said, adding that many roads were still blocked.Five people were killed by avalanches in the Balkhab district of Sari Pul province in northern Afghanistan and at least 70 people trapped under the snow were being rescued, said provincial spokesman Zabiullah Amani.“The roads to Balkhab are still blocked and we are trying to open them,” he said.Freezing weather killed at least two people and over 100 animals in the western province of Badghis.In Parwan province just north of Kabul, the spokesman for governor Wahid Sediqqi said 16 people died.The government declared Sunday, a normal working day in Afghanistan, to be a public holiday to deter non-essential travel and ensure schools were closed.Heavy snowfall -Unusually, snow even fell in the southern province of Kandahar.Neighbouring Pakistan was also hit by severe weather, with at least 13 people killed in the northwest by avalanches or heavy rain.An avalanche smashed into eight homes in the village of Shershal in Chitral district, killing nine people including four women and four children.The region has been hit by heavy snowfall that is four feet (1.2 metres) deep in some places.Six people who had been trapped beneath the snow were rescued.A separate avalanche killed a soldier at a border checkpoint in Chitral district, a military statement said, while six more soldiers were injured.Chitral district mayor Maghfriat Shah said the city’s airport was closed because of the weather.The region’s electricity supply was also disrupted after the main power line was damaged.In the Khyber tribal district on the Afghan border in the northwest, three infant girls were killed and two women injured when the roof of their house collapsed in heavy rain.Deadly avalanches are common in Afghanistan’s mountainous areas in winter and rescue efforts are frequently hampered by lack of equipment.Despite billions of dollars in international aid after the ousting of the Taliban government in 2001, Afghanistan remains among the world’s poorest nations.Last month heavy snowfall and freezing weather killed 27 children, all under the age of five, in Jawzjan province in northern Afghanistan.
Eric Gay | AP via NPRLaw enforcement officials gather Monday at the scene of a deadly shooting the previous day at the First Baptist Church of Sutherland Springs in Sutherland Springs, Texas Then, the guys get into how the 2018 election cycle is starting to shape up now that U.S. Rep. Ted Poe (R-Humble) has decided not to run again and Lupe Valdez, Dallas County Sheriff, is considering running for governor of Texas. By the way, don’t forget to check out our national episodes of Party Politics, too.Party Politics is produced by Edel Howlin and our audio engineer is Todd Hulslander. This article is part of the Party Politics podcast Share On this weeks’ episode of Party Politics: Texas Edition, co-hosts Jay Aiyer and Brandon Rottinghaus get into the politics of: Gun control after the shooting in Sutherland Springs last weekend. Twenty-six people were killed and another twenty were injured when Devin Patrick Kelley entered First Baptist Church with a semi-automatic rifle. A death penalty case turns into life in prison for an intellectually disabled inmate. 00:00 /19:26 What happened with all of those amendments we talked about last week? Listen X A long list of Texas legislators accused of varying types of sexual harassment is released. To embed this piece of audio in your site, please use this code:
– / 7More than 25,000 runners are participating this Sunday in the 2018 edition of the Chevron Houston Marathon.According to the event’s organizing committee, more than 11,000 people signed up to participate in the marathon and over 16,000 did the same for the half marathon. Besides, approximately 250,000 fans are expected to line the course, according to Wade Morehead, executive director of the Houston Marathon Committee.Ethiopian runner Bazu Worku won the full marathon men’s race, accomplishing his third victory in the Houston Marathon, while Jake Robertson –from New Zealand– got the victory in the men’s half marathon.As for the women’s races, Biruktayit Degefa, from Ethiopia, won in the full marathon and Ruti Aga, who is also an Ethiopian runner, obtained the victory in the half marathon competition.Also in the women’s half marathon, Molly Huddle broke the USA’s record.The races are the largest single-day sporting event in the city. Share
Original Joe’s makes friendsNew marketing firepower made the restaurant more popular online:More than 34,000 people viewed the free wings offer on FacebookWebsite traffic rose 7 percent per month after the Wildfire-fueled campaignFeedback on Facebook went up 775 percent during the month of the promotionCurrent number of “likes” on Facebook: 12,478When Original Joe’s first signed on with Wildfire, only about 1,300 customers had “liked” the restaurant on Facebook. Original Joe’s responded by rolling out a coupon promotion offering users who endorsed its Facebook page a free one-pound order of chicken wings, redeemable at any location.”The campaign ran for three weeks,” Humphreys says. “At the end, we’d given out more than 7,000 coupons and had more than 10,000 likes–we gained a lot of momentum.”Co-founders Victoria Ransom and Alain Chuard began developing the Wildfire platform while running their previous venture, adventure travel startup Access Travel. “The best way for brands to engage with consumers is to offer them deals and contests, so we decided to give away a free trip,” Ransom says. “But it’s very complicated to run a sweepstakes on a Facebook fan page, so we had to create an app to do that. Most small and medium businesses face the same problem, so even though we built Wildfire for our use, we decided to put it out there for others. We realized it could be a big opportunity.”That’s an understatement. Since launching in mid-2009, Wildfire Interactive has worked with tens of thousands of brands ranging from mom-and-pop outfits to corporate behemoths like Amazon, Target and Electronic Arts. The majority of Wildfire customers go the DIY-with-help route. Wildfire’s self-service toolset includes a six-step wizard that automatically builds campaigns customized according to a company’s demands. With the click of a button, the finished promotion is beamed out to millions of potential customers across the social media sphere.Wildfire also offers cost-effective tips and tricks for improving user engagement and generating viral attention. Campaigns start at basic packages ($5 sign-up fee and 99 cents per day) to more customized plans ($250 sign-up fee and $4.99 per day). Wildfire’s “white-label” services feature fully customizable campaigns.Expect Wildfire to keep spreading: According to Ransom, the firm plans to introduce a broader set of tools addressing all facets of the social media experience. “Campaigns are great for building up a fan base and keeping them engaged, but there’s more to growing an audience,” she says. “We want to provide tools that deliver tangible, measurable results. We also want to offer tools that are easy to use. Our partners don’t need tech knowledge to use our platform.”Meanwhile, Original Joe’s is already plotting its next social media promotion. “Using Facebook properly and engaging customers is a big perk,” Humphreys says. “Our Facebook page is becoming an interactive page–it’s virtually run by our fans. Every day we get questions about new locations or menu items. It’s so important to have an avenue to connect with customers outside of the restaurant.” This story appears in the August 2011 issue of . Subscribe » Free Workshop | August 28: Get Better Engagement and Build Trust With Customers Now When your restaurant operates under an old-school, back-to-basics brand name like Original Joe’s, chances are many patrons walk in expecting old-school, back-to-basics dining–you know, classic meat-and-potatoes fare. But Original Joe’s, with 40 locations across Western Canada, couldn’t be more au courant: Its globe-trotting menu spans everything from chicken gyoza (Japanese-style dumplings) to Mediterranean short ribs to poutine (French fries topped with cheese curds and brown gravy–a signature dish from Quebec, just a few provinces over). There’s even a special menu for gluten-sensitive diners.Original Joe’s takes a similarly progressive approach to its digital marketing outreach efforts. Like many rival restaurant franchises, the chain is increasingly active on Facebook, but the company struggled to translate customers’ in-store enthusiasm to online interest. “We realized social media is here to stay, but we couldn’t figure out the best way to capture an audience,” says Jeff Humphreys, the Original Joe’s Franchise Group’s manager of digital and social media.Original Joe’s spiced up its Facebook presence with the help of Palo Alto, Calif.-based Wildfire Interactive, which provides companies of all sizes with web-based tools that creatively engage users across the social networking landscape. Wildfire’s solution helps small businesses develop branded, interactive campaigns, including sweepstakes, coupons and user-generated content competitions. The campaigns run on Facebook, Twitter and company websites, complete with widgets that make it easy for consumers to share the promotion with friends. 4 min read Enroll Now for Free This hands-on workshop will give you the tools to authentically connect with an increasingly skeptical online audience. July 26, 2011
2 min read Free Webinar | Sept. 9: The Entrepreneur’s Playbook for Going Global Growing a business sometimes requires thinking outside the box. February 7, 2014 Amazon wants a House of Cards of its own.The digital retailer and streamer of programming through its Prime Instant Video service is hoping to seduce binge watchers by creating original content, treading a similar path forged by Netflix to swelling viewership and artistic acclaim.But Amazon will not rely on network executives to program its airwaves, because viewers themselves have been tasked to decide which series will get the green light.For the second year in a row, the company’s production arm, Amazon Studios, has released 10 pilots for free online streaming, sponsored by Geico. Viewers will have approximately two months to rate, criticize and opine, upon which Amazon will proceed with production based on crowdsourced feedback.Related: Amazon Just Bought a Video-Game CompanyWhile last April’s initial run featured eight comedies and six children’s shows, this is the first time that the company is tossing hour-long dramas into the mix in hopes of conceiving a flagship series of its own. These include cop drama Bosch and post-apocalyptic The After, from the creator of The X-Files.Budgets and production value are on par with that of network competitors, Ron Price, director of Amazon Studios, told The Verge.This year’s batch of shows also includes three more comedies and five additional kids’ series. Last year’s running yielded Alpha House and Betas, about dating app developers in California seeking an investor, though neither resonated to the extent of Netflix’s award-winning hits like Cards and Orange Is the New Black.Related: Your Amazon Prime Subscription May Get More Expensive Register Now »
Growing a business sometimes requires thinking outside the box. Register Now » 3 min read Free Webinar | Sept. 9: The Entrepreneur’s Playbook for Going Global “It remains Day 1.” That’s how Jeff Bezos, founder and CEO of Amazon, signed off in his 2018 letter to shareholders. He’s been propagating the “day 1” mantra for decades, and it’s meant as a reminder that Amazon should never stop acting like a startup — even though the company now boasts more than 560,000 employees and more than 100 million members of Amazon Prime, the company’s paid service for free shipping on select items.Here are some of the most useful nuggets of wisdom Bezos shared in his letter and during a recent onstage interview.1. Standards are contagious.Bezos says he believes high standards are teachable rather than intrinsic. “Bring a new person onto a high standards team, and they’ll quickly adapt,” he writes. “The opposite is also true.”If a company or team operates with low standards, a new employee will often — perhaps even unwittingly — adjust their work ethic accordingly. He also says that high standards in one area don’t automatically translate to high standards in another — it’s important for people to discover their “blind spots.” Try making a list of your duties, then ask trusted colleagues to tell you which responsibilities are your greatest strengths. If certain things from the list don’t come up during the conversation, it might be useful to think about how you can up your personal standards in those areas.Related: 22 Weird Things We’ve Learned About Jeff Bezos2. Set clear, realistic expectations.If you’re looking to raise your standards in a particular area, the first course of action is to outline what quality looks like in that area. The second is to set realistic expectations for yourself — or for your team — regarding how much work it will take to achieve that level of quality.Exhibit A: You won’t find a single PowerPoint presentation at an Amazon company meeting. Instead, teams write six-page narrative memos to prepare everyone else for the meeting. Bezos says the quality of the memos vary greatly because writers don’t always recognize the scope of the work required to reach high standards.“They mistakenly believe a high-standards, six-page memo can be written in one or two days or even a few hours, when really it might take a week or more!” Bezos writes. 3. Stay involved with the people you’re serving.Whether you’re selling a product or service, it’s a good idea to make sure you never lose touch when it comes to the people you’re serving — no matter how high up the ladder you climb.Bezos says he still reads emails from his public inbox (email@example.com) as a way to keep his finger on the pulse of what’s happening with Amazon customers. He says he believes focusing on what customers are saying is much more important for success than focusing on what competitors are doing, and he often compares customer feedback to company data to see where they misalign.“When the anecdotes and the data disagree,” Bezos said at a recent leadership forum at the George W. Bush Presidential Center, “the anecdotes are usually right.”Related: 16 Incredible Amazon Prime Facts and Stats April 23, 2018